PERSONAL BRANDING

SUCCESS IS ABOUT LEVERAGE

I’ve spent the last 10 years working with multinationals, think tanks. entrepreneurs and solo professionals on business growth, publicity and high performance. I am obsessed with bringing bright people together to solve complex problems- and if you are one of those with a solution that is hopeful and helpful to the world, I want to help you do that ridiculously well.

MY PROMISE >> taking you from generic to memorable and average to epic.

FOR

  • Solo Professionals

    Doctor, Lawyer, Coach, Activist, Conservationist, Consultant, Speaker, Author

  • Fresh Starters

    Beginning your Career; Transitioning from Job Holder to Self-employed; New Phase in Your Career

WHAT HAPPENS IN THESE SESSIONS?

My coaching is centred around building a profile and publicity for yourself, your brand or your cause. It is designed to answer the 3 most common questions i get:

1

How can I get noticed in such a huge, competitive market?
i.e.
visibility and credibility

2

How can I get better leveraged positions at work &/or build a profile for myself outside of my job (for better leverage and more options for the future)
i.e.
branding & thought leadership

3

How can I make my existing work/position more profitable?
i.e.
new revenue streams

INTRODUCING TWO SECRET WEAPONS

‘IMPACT SESSIONS’ AND ‘ROCKET FUEL’

ARE THE FASTEST WAYS I KNOW TO GET THE RESULTS YOU WANT.

  • IMPECT SESSIONS

    are a kickstart for the PR newbie and high octane boost for the pro who just needs a little fine tuning.

  • ROCKET FUEL

    is what 450 clients in the last 12 months have said was the best value of anything they have done to get visible, be seen as credible and increase their income and opportunities exponentially.

IMPACT SESSION

The crash course in personal branding and publicity to build a reputation, start a business and get leverage on your work life

This is an all-in-one PR session tailored to what YOU want to achieve. It’s like a mega-strength propellant for your career- everything you need to build, publicize and grow Brand You.

FOR

  • The Pros
  • Close to a decade (or more) into your career
  • Have the resume, now you need the leverage
  • Distil domain knowledge into thought leadership material
  • Fresh Starters
  • Beginning your career or transitioning into a new one
  • Need a foundation and a fast boost to kickstart Brand YOU
  • ‘No-need-for-resume’ profile building

INVOLVES

A 2 Hour intensive that takes you from generic to sought after- it’s simpler than you think!

You might have experienced branding and publicity as a complicated mega-task that swings between overwhelming and discouraging BUT here’s the good news- when you remove the fluff, the core principles you need to get noticed and get business are very straightforward.

Whether it’s online or offline, general or specialized, you will need the same basic elements to shine a light on yourself and share your talents with the world.

The things you understand look simple to you.

And that’s what this session is about- making PR simple so you get what you want, see how it’s done and know how to do again as your career and personal brand evolves {as it will…many times over a course of a career}.

BOOK AN IMPACT SESSION

ROCKET FUEL

FROM 450 CLIENTS IN THE PAST YEAR, THIS HAS TURNED OUT TO BE BY FAR THE FAVOURITE NUMBER OF SESSIONS BOTH IN ENJOYMENT AND IMPACT (AS JUDGED BY MY CLIENTS).
WE NOW CALL IT THE MINIMUM EFFECTIVE DOSE FOR ROCKSTAR-DOM.

Rocket Fuel gives you sustained business coaching as you build your profile, follower base and revenues.

This has now become my default method of working with people. It means that we engage for just enough time to get you a solid base of visibility, first principles for how to think about publicity and all the skills you need for the future of your evolving brand.

INVOLVES

6 sessions (2-hours each) taking you through a sequence of modules that go from ‘how to think about PR for yourself’ to the specifics of how to pivot in your career, build credibility in a new field and increase revenue streams through strategic publicity.

There will be weekly check-ins via email to update on progress, answer questions, review created materials and give you a nudge or a holler as needed 🙂

GET ROCKET FUEL

WHAT’S BEST FOR ME?

IMPACT SESSION

1 SESSION

2 HOURS

$250

2 MASTERMIND GROUP CALLS

NO PERSONAL CHECK-INs

ROCKET FUEL

6 SESSIONS

2-2.5 HOURS/SESSIONS

$899

2 MASTERMIND GROUP CALLS

WEEKLY CHECK-INs VIA EMAIL

Warning: simple doesn’t mean zero effort.
Whether you pick 1 session or 6, this involves work and willingness to experiment, prototype and build the requisite skills to promote your message like a pro.

Not everyone is at this phase, that’s perfectly normal. Please consider carefully whether you would benefit more from the free content (on Facebook and the blog where you will often find takeaways and implementable insights too) to go at your own pace or you are ready for this intensive experiment with thinking for yourself, finding your space in the world and leading the story you have to tell.

IF IT’S A YES,